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Sales Intelligence

Where revenue is coming from and what is driving it.

Live
Sales today
₦42.8M
+12.4% vs yesterday
MTD sales
₦318.0M
106% of target
Target progress
106%
₦300M target
Best branch
Wuse 2
₦18.4M
Weakest branch
Apo
₦10.2M

Sales trend

14-day
W1D1W1D2W1D3W1D4W1D5W1D6W1D7W2D1W2D2W2D3W2D4W2D5W2D6Today
Revenue ₦M Basket count (100s)

Category mix

Groceries34%
Beverages22%
Pharmacy18%
Personal Care14%
Household12%

Branch sales comparison

Wuse 2GwarinpaApo

Basket intelligence

Avg basket
₦33,300
+4.1%
Items / basket
6.8
+0.3
Baskets today
1,284
+112
Attach rate
38%
+2 pts
Promo impact: Milo Refill 10% promo lifted category by +18% across Wuse 2 & Gwarinpa.

Top-selling products

Top revenue
ProductBranchUnitsRevenueMargin
Milo Refill 800gWuse 2512₦2.0M22%
Peak Milk Powder 400gWuse 2428₦1.7M18%
Indomie Chicken CartonGwarinpa386₦1.5M15%
Paracetamol 500mgApo312₦468.0k34%
Dettol Antiseptic 250mlGwarinpa244₦732.0k28%
Bigi Cola 60clWuse 2298₦447.0k12%
Golden Penny SemovitaWuse 2218₦1.1M16%

Slow-moving revenue

Move slowly
ProductBranchUnitsDays on shelf
Imported Cereal DeluxeGwarinpa648d
Premium Olive Oil 1LWuse 2462d
Herbal Tea AssortmentApo371d
Frozen Turkey (per kg)Gwarinpa839d
Discount trigger: 4 SKUs eligible for markdown
Category alert: Imported cereals down 22% MoM
Opportunity: Pharmacy attach-rate +6 pts this week

Target pace

106%

Category diversity

78%

Promo ROI index

64%